Annual Report 2024 - Flipbook - Page 144
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PPLI contributed to the EI newsletter, which has a reach
of over 9,500 subscribers, driving awareness and
knowledge of the Languages Connect Strategy and the
role of Enterprise Ireland, as well as the ongoing work of
PPLI in the delivery of the strategy. Possible crosscollaboration opportunities were also highlighted.
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For wider public awareness of the need for homegrown language skills for future economic success, PPLI
collaborated with Helen McMahon, Senior Strategic
Policy Advisor at Enterprise Ireland on a media article
which featured in a special supplement of the Irish
Times. The article was entitled “How foreign language
education can influence Irish business growth and
talent development.” Working collaboratively on key
messaging and final copy ensured the topic of the need
for foreign language skills for business was brought to a
wider audience. It was also an opportunity to highlight
in national press the important work of Enterprise
Ireland and PPLI. The article was shared in print, online,
and across Enterprise Ireland, Languages Connect, and
BusinessNews.ie social channels. It was also distributed
at the NAPD conference, which had over 800 attendees.
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- PPLI ANNUAL REPORT 2024 -